Thirty-six brands will participate in WatchTime this year, including Blancpain, Chopard, H. Moser, MB&F, Parmigiani, and Piaget. Meanwhile, Windup has expanded to a new space this year and will play host to more than 110 watch brands. The list includes Baltic, Christopher Ward, Fortis, Oris, Studio Underd0g, Timex, Zodiac, and a whole lot more (to be slightly self-promotional, Hodinkee Insurance will be there too). Windup’s new space also includes a bar and lounge for hanging out. In addition, both shows have a lineup of panels throughout the weekend. On Sunday, panels at WatchTime will feature actor and collector Aldis Hodge, Fred Savage, Geoff Hess (Head of Watches at Sotheby’s), and dealer Mike Nouveau. Windup is free for anyone to attend, while WatchTime costs $40 – tickets can be purchased here.